Why use us?
In Summary:[list style="list2" color="blue"]
- Agile and portable
- Value-added insight
- Ready to go
- Independent third party
- No re-inventing the wheel
- Empowering creative[/list]
Agile and portable
Our eye tracking and testing facilities are mobile and can be set up on-site at your premises or in-situ with your users, to provide a comfortable environment for the user, giving more accurate and natural results. We do not rely on large, sterile laboratory setups which are artificial and costly to run. We are there when you need us.
Our objectives and goal-based test plans have a direct connection with improving your Return on Investment. We don’t show off a bunch of pretty heatmaps and designs that some other outfits do. We use our experience, research, quantative analysis and recommendations to give you the insight you need to spend your budget surgically and maximise ROI.
Ready to go
We already have all the testing and Eye Tracking equipment, proven testing methodology and process, software and experience in place to truly provide a turnkey solution and quick turnaround needed for marketing.
Independent third party
Emotion Insight can be the independent third party to provide a more objective view of your website or marketing campaign. We can be that “fresh pair of eyes” and work closely with both the members of your team and your stakeholders to provide solutions which are pragmatic and constructive.
The impartial view and objective evidence provided can help your organisation make strategic decisions and allow you to spend budget more surgically.
No re-inventing the wheel
With our proven process and methodology in conducting Eye Tracking and usability tests, as well as having all the equipment in-house, we can offer a cost-effective, efficient service to minimise risk to your tight deadlines.
We provide User Centered Design, Information Architecture, wireframes and prototypes to empower your creative team to incorporate their branding and creative flair without limitations.